Press officer, a real job

Press relations are a little known profession and a true tech. The role of PR is to be the intermediary between the desire for a company to communicate and the needs of journalists to obtain objective information, constructive and free from any superfluous account.

The journalist is looking for and is responsible for press relations must give him this information in a timely, clear and professional. In the world of wine, press relations are one of the vectors on which companies and institutions can expect an excellent return on investment. Whether the events related to the training of journalists, l’organisation de dégustations, des séances de portage, l’organisation de voyages de presse ou l’apport d’un flux d’informations qualitative, press relations become a major issue in the communication policy of the actors of the wine industry.

Alcyon Consulting has put all its expertise and quality of its consultants in the creation of a truly international press relations service. Likely to provide the most quality possible, Our consultants have the ambition to be creators of value. Observation, analysis and understanding of customers are the cornerstones of press relations for qualitative.

Our thorough knowledge of markets is a real asset in the construction of a flow of information quality and objective, in organizing various events and in understanding the demands of journalists.

Digital vision :

Press relations are not exempt of technological change. Alcyon Consulting proposes to adapt to these changes by offering press kits and press releases interactive, integrating the new tools of communication (web 2.0, blogs, RSS, Participative Web) in our daily management.

To always give you more satisfaction, we manage to make your community management, your E-reputation on forums and social networks and support you in your video solutions.

With Alcyon Consulting is the world of web 2.0 and soon the web 3.0 we offer you.

The more Alcyon Consulting:

Companies in the wine industry are, mostly, or international companies with international development goals. To support its customers the best, Alcyon Consulting, has introduced an innovative service, professional and unique. In addition to the PR market base, : France, we work on all target markets in the world of wine.Our press officers have close relations with various journalists in the world of wine and our database (updated weekly) allows us to be in contact with more 10 000 journalists around the world. Our presence in different markets, also allows us to understand the specific elements of markets and market differentiation.

Alcyon Consulting wants to be a major player in the international media relations and French services by offering "custom" and tailored to different customers.Product Launch, développement de relations presse institutionnelle, development and understanding of markets, organization of international events are all successful missions by the team of Alcyon Consulting.

Pour être contacter par notre service presse :

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